The 70:20:10 model – how adults learn 90% of what they need to know

Interesting post on the Conferences That Work blog:

Research indicates that informal learning—experiential, social, and self-directed—makes up about 90% of the learning modalities that professionals use today. Only 10% of adult learning uses formal classroom or meeting presentation learning formats. This ratio of experiential:peer/self-directed:formal learning is known as the 70:20:10 rule. Here’s a quick overview by Charles Jennings:

I’m giving this a lot of thought in the context of IBM Connect and our own Social Connections events.  If we forget over 50% of the content we’re taught in formal sessions within an hour, then surely there must be a way to improve those learning experiences?  Could we make them more interactive?

Perhaps we could give materials to the session attendees to complete during and after the session? Give them direct access to demo environments from their laptops and tablets whilst listening to the speakers etc.

I definitely want to explore how when we meet next time at a Social Connections conference we can maximise the retention of information and leave attendees with a far better learning experience!

Web 2.0 Expo Europe

For anyone interested in Web 2.0 or social software (e.g. Lotus Connections) and based here in Europe, this is definitely a conference to attend.  Organised by O’Reilly and TechWeb, Web 2.0 Expo aims to be THE event to attend for:

designers and developers, product managers, entrepreneurs, VCs, marketers, business strategists and anyone passionate about creating a better web ecosystem.

The agenda looks to be interesting and relevant, and with really high quality speakers (including James Governor (Redmonk), John Lilly (Mozilla), Peter Stahl (eBay) and many more), it looks to be an excellent event:

Delegates at Web 2.0 Expo Europe 2008 will take part in:

  * A multi-track conference offering dozens of sessions covering most important issues
  * High-level keynote presentations painting a vision of technology’s future

  * An Expo, integrated into the common spaces, featuring leading Web 2.0 companies

  * In-depth, practical workshops to hone skills

  * Vibrant networking events designed to celebrate the Web 2.0 community

Co-produced by O’Reilly Media and TechWeb, the second Web 2.0 Expo Europe, taking place 21-23 October, will welcome delegates to a new venue – the Berliner Congress Center, a beautifully-designed space in a central Berlin location.

If you’d like to attend, you can use the code ‘webeu08gr46’ when registering to save a massive 35% off the standard price.  I hope to meet you there…