IBM has just released a new series of video spots under the ‘Made with IBM‘ line: What’s the world making today? We live on a Smarter Planet, where data, mobile, social and cloud are transforming industries and allowing us to create value in new ways. The evidence is abundant and it is everywhere. Watch it […]
Really liking this series, and IBM is definitely on-message here. It’s about knowing the customer as an individual, something that Amazon and others have really taken a lead on.
Liking this a lot, albeit that the music gets a bit much after a while. The message is definitely on topic though!
Collaboration Matters were delighted and incredibly honoured to be publicly recognised by IBM last week at the Software Partner Marketing College at IBM South Bank in London. The ‘IBM Software Platinum Achievement Award – Outstanding Marketing Achievement’ recognised those business partners that have marketed IBM’s and their own solutions in innovative and ground-breaking ways over […]